NewcastleGateshead Art Fair

Event Case Study

The NewcastleGateshead Art Fair is now firmly established in the North East Cultural programme. It takes place each autumn in the Sage Gateshead exhibiting 50 galleries from throughout the UK with the work of Local, British and International artists. It also includes a dedicated section for 15 Emerging Artists, which is supported by Arts Council England. All artwork is available to buy and take home.

The Art Fair opens with a VIP private preview evening on the Thursday and the following 3 days over the weekend to the public.

The organisation of the event is coordinated by the Project Manager who looks after all the logistics, budget and marketing, supported by the design team and an administrator. The sales team who work closely with the Project Manager contacts the galleries, many of which have returned year after year.

Tasks

  • Full project management
  • Financial management
  • Print & design
  • Marketing
  • On-site logistics
  • Exhibition sales
  • Sponsorship
  • Full website design and management
  • Quality souvenir catalogue designed and printed

Details

Statistics

  • Averaged 7,500 over the last 4 years
  • 3 day event with opening VIP evening
  • 50 galleries 40% coming from outside the North East
  • Dedicated emerging artists section
  • Programmed talks on collecting art

Venue

  • The Sage Gateshead

www.ngartfair.com

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